The Social Media Challenge Movement Raises for $637,000 raised for 116,000

image001Last month, Chicago School Supply joined the Social Media Challenge by to help raise funds for classroom projects.  The Chicago School Supply Drive 2009, focuses on Chicago area teachers and schools who are in need of funds and supplies in under-served communities.  The Social Media Challenge is an annual event that challenges bloggers to use their site as a platform to help raise awarness for these projects in need and to help encourage readers to make donations to fund projects of their choice.  Please let me say a BIG thank you to all of our readers who donated whatever they could to help these classrooms!  Here is a letter I received from the organizers of the event recently.

Hi Michael,

Over the course of the last few weeks, hundreds of bloggers, twitters, and teachers, like you, helped us achieve an incredible milestone: $637,000 raised for 116,000 students by 4,500 donors. Amazing!

Not only were we able to knock last year’s achievement ($270,000) out of the park, we were also able to engage more citizen philanthropists than ever before. Why? Because each and every single one of you were able to use the power of your community to inspire readers, fans, friends, followers, family across the country to get involved. I know that I speak for the entire team when I say that we’re incredibly humbled by this year’s success, but the best expression of our gratification has come in the form of the hundreds of ‘thank you’ notes sent by teachers who have benefited from the Social Media Challenge.

Here’s one characteristic note from a teacher whose project was funded as part of the Social Media Challenge:

“I cannot adequately express how thrilled I am about your generous support of this project through the Social Media Challenge. Your commitment to student learning is commendable, and my students will truly benefit from your contribution. Know that you have enriched not only my students but also their community. The skills students develop using these journals will culminate in a publicly available web site/blog that our whole community can enjoy. Again, thanks for making this possible!”


  • 300 of you inspired at least one donation during the Social Media Challenge, compared to 168 participants in last year’s Blogger Challenge.
  • 4,500 donors gave, compared to 1,162 who gave during the ’08 Challenge. Of those, 1,203 had never given to!

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